News
We regularly post news in connection to the University Research Priority Program on "Social Networks", our team, our research projects and courses, seminars or workshops devoted to this field.
For Events and Highlights from the past years, please have a look here.
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Contemporary Issues in Digital Marketing
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Nexoya study
AI-driven decisions for digital marketing campaigns
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Nobel Prize in Physics
Today, three scientists received the Nobel Prize in Physics for "groundbreaking contributions to our understanding of complex physical systems” and work that “laid the foundation of our knowledge of the Earth’s climate and how humanity influences it.”
One of the scientists is Giorgio Parisi, from the Sapienza University of Rome in Italy. Manuel Mariani, who has been working in our team since four years now, wrote his master thesis under his supervision and together they published Manuel's very first paper: Calorimetric glass transition in a mean-field theory approach!
Congratulations to both with your work and this brilliant achievement!
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Team Event Marketing Group Zurich
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PhD Seminar in Quantitative Marketing Research
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New Publication in Journal of Business Research!
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Guest Lecture Series 2021 Data Science and Marketing
Leveraging data to create business value - 11 UZH alumni report how businesses do data-driven decision making
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New Publication
Congratulations Manuel and his team with the publication of their new article!
Title: Algorithmic bias amplification via temporal effects: The case of PageRank in evolving networks
It appears in: "Communications in Nonlinear Science and Numerical Simulation" Journal
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Patrick Bachmann at ETH Zurich
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Congratulations Elena with your doctoral degree!
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Interview with Prof. Anne Scherer about AI and Bots
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Congratulations Radu with your Certificate in Business Sustainability Management!
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New Seminar in Fall 2021
We are happy to announce our new seminar for master students, Marketing for Sustainable Consumption, which starts in September 2021.
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What conversations with machines can teach us about our conversations with humans
In her TED talk, Anne explains how machines can give us a break from the urge of self presentation but also the fear of social judgment. Actually, machines can teach us a lot about our interactions and conversations with humans. Have a look and get inspired here!
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Job Offer!
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GSERM 2021 Summer School
Katherine Rother is currently participating at the GSERM Summer school. She joins the course "Experimental Methods for Behavioral Science". It will help her structure some experiments she will be conducting on consumer behavior in sustainable marketing topics.
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EMAC: Andrea Bublitz, National Representative for Switzerland!
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EMAC Conference 2021
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EMAC Conference - Talk Manuel Mariani
Manuel will be presenting on the annual EMAC conference, taking place 25 - 28 May.
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PhD Seminar in Quantitative Marketing Research
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Structural Analysis of System Dynamics Models
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New Paper: Value of Aggregators
Search aggregators may not have the market power many have thought. Travel consumers demonstrate higher loyalties to specific airline brands over specific aggregator brands.
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New accepted paper
Congratulations to Manuel with the publication of your paper!
The title of the paper is "The fragility of opinion formation in a complex world". Abstract and more information can be found here.
Also have a look at this news, in German, where the article of Matúš Medo and Manuel is covered
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Data Café
Claudia Wenzel involved at the Data Café project, initiated by the non-profit association Opendata.ch.
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Internship
Internship for students of Business Administration
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Debate on the future of data usage
As part of SAP Now Switzerland Digital Weeks 2021 NZZ has invited Anne Scherer, Assistant Professor for Quantitative Marketing at University of Zurich, as a guest speaker at this online debate.
"Wem gehören unsere Daten?", Tuesday 13 April 18:30 - 20:00
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We are hiring!
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Sustainable Retailing and Marketing
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PhD Seminar in Quantitative Marketing Research
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PhD Seminar in Quantitative Marketing Research
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TEDxZurich
Anne Scherer at TEDxZurich
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GSERM - Winter School
Claudia Wenzel and Debora Costa, both PhD candidates at our chair, recently participated at the course: “Mediation, Moderation and Conditional Process Analysis I”, offered by GSERM: https://www.gserm.ch/stgallen/course/?course_code=10,850
We were interested to know how they experienced this online class! To find our more use this link.
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New Publication
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New Publication
Congratulations Raluca Gui, Marcus Meierer and René Algesheimer on getting your article published!
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Defence Jeroen van den Ochtend
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TEDxZurich
What Interactions With Machines Can Teach Us About Our Interactions With Humans
Join the TEDxZurich Livestream and talk of our colleague Dr. Anne Scherer at 3.12, 19:00
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New publication
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MGZ Team Event - Vaumarcus
MGZ Team Event Vaumarcus, Neuchâtel
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Defence Patrick Bachmann
Congratulations Patrick Bachmann on earning you PhD!
Last week, Patrick explained us 3 research papers and was given the highest grade for his work! Well done and all the very best for your next adventure!
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New publication
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Conferences 2020
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ISMS Marketing Science Conference 2020
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Network-based ranking in social systems: three challenges
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Value of Aggregators
Congratulations Selin with the publication of “Value of Aggregators” in Marketing Science! Below is the abstract to this paper:
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When algorithms decide for us: the challenges of artificial intelligence
If public institutions or companies use artificial intelligence (AI), they should do so according to clear rules, in a comprehensible and transparent manner. This is the recommendation of the TA-SWISS study on dealing with AI.
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New publication
Congratulations Selin with the publication of "Value of Aggregators" in Marketing Science! Below is the abstract to this paper:
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Trend analysis of the COVID-19 pandemic in China and the rest of the world
Congratulation to
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Deep Dive into Blockchain - Summer School
Prof. Dr. Claudio J. Tessone and the UZH Blockchain Center are hosting a Summer School in July 2020: Deep Dive into Blockchain
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Claudia Wenzel at Shift 2020
Consumers and their data – Caring but sharing
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Lecture Series of Blockchain Center of UZH – BCC UZH
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New Publication
Congratulations to Manuel and his team with their newly accepted paper in Journal of Informetrics.
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PhD Seminar on Consumer Behavior
Prof. Dr. Wayne Hoyer (University of Texas at Austin) one of the world's leading researchers in the field of consumer behavior will be visiting us in March this year. Prof. Hoyer will also be teaching during the PhD Seminar on Consumer Behavior.(16-18 March 2020)
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Publication new article
Congratulations Manuel and his team for publishing a new article!
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Guest Talk: Giona Casiraghi
Dr. Giona Casiraghi is our next guest in the PhD Seminar on Network Science, 10 December.
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Guest Visit: Puneet Manchanda
Professor Puneet Manchanda, Professor of Marketing at the Ross School of Business, University of Michigan will give us a visit and be our guest speaker at our PhD Seminar in Quantitative Marketing Research.
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Guest Talk: Giacomo Vaccario
Giacomo Vaccario from the ETH will be presenting in our PhD Seminar on Network Science, Tuesday 19th November
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Conference speaker Alex Mari
Marketing Analytics Summit, Milan
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Guest talk: Flaviano Morone
Next Guest and Speaker of the PhD Seminar in Research on Network Science is Flaviano Morone
Day and Time: 5th November. 10:15
Location: AND 4.57, Andreasstrasse 15, Zurich -
New Publication
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Zurich meets Seoul
Last week, researcher from Switzerland and South Korea met in Seoul to talk about Blockchain and its applications. Claudio Tessone, director of the UZH Blockchain Center also presented and pointed out the similar development of blockchain technologies in both countries. More details about the "Zurich meets Seoul Festival" can be found here.
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New Paper in New Journal of Physics
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Guest Talk: Matus Medo, Fribourg University
We are happy to announce that Matus Medo from Fribourg University will be with us, 8th October to talk about "Universal patterns of impact of online news articles".
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Publication in Cambridge Core: Values in adolescent friendship networks
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World Economic Forum: Anne Scherer's nomination
Nomination of Anne Scherer to join World Economic Forum’s Global Future Council in the area Consumption
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Guest Talk: Xi Chen, Erasmus University, Rotterdam
Causal Inference 101: Causal Graph, Potential Outcome and Identification Strategies
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Guest Talk: Edith Shalev, Technion Israel Institute of Technology
Title of Edith's talk: The Dual Effect of Perceived Centrality on Conformity to Group Preference
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Paper in Physics Reports
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Conferences 2019
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Competence Centre on Blockchain
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Guest Talk: Edith Shalev
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Claudia Wenzel receives Sawtooth Software Grant
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Job talks
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1st Swiss Symposium Blockchain Research -14th May 2019
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Published Paper in "Physics Letters A"
Congratulations to Zhao Yang, Hui Liu and Jianhong Lin with the publishing of their paper "Modeling and simulations of the cascading failure of multiple interdependent R&D networks under risk propagation"
Authors: Hui Liu, Naiding Yang, Zhao Yang, Yanlu Zhang, Jianhong Lin
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Guest Talk: Irene Scopelliti, Cass Business School, University of London
Title: Putting the “Self” Back into Self-Control: Superordinate Goal Violation and Anticipated Regret Characterize Self-Control Failures
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Guest Talk: Alexandre Bovet, ICTEAM UCLouvain & naXys UNamur, Belgium
Title: "Influence of fake news in Twitter during the 2016 US presidential election"
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URPP on Social Networks - Site Visit
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Conference IC2S2 2019 in Amsterdam
Title: "Social Influence in the Presence of Homophily: Method-Comparison Across Multiple Scenarios"
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Accepted Paper in Network Science
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Social Networks Lab
Social Network Lab: The URPP Social Network has successfully kicked-off their social network lab initiatives. With different forms of lab facilities the URPP plans to use this lab for future network interventions
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Jacobs Center Collaboration
René Algesheimer has been invited to join the esteemed Jacobs Center of Productive Youth Development at the University of Zurich as Research Affiliate. René will be supervising work on network interventions planned during this collaboration.
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Interview in UZH Magazin with Martin Kindschi: "Many people feel anxious and disconcerted"
How do values arise, and how do they change? An interview with social ethics expert Monika Wilhelm and economist Martin Kindschi.
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PhD Course on Probability Models and CLV Analysis
We are happy to welcome Peter Fader (Wharton University of Pennsylvania) and Bruce Hardie (London Business School) in Zurich this spring term FS 2019.
They will be giving a two-day course on probability models and customer lifetime value. The course will take place from 23 to 24 May 2019 (9am – 5pm and 9am – 4pm)Fore more information, please have a look at the UZH Course Catalogue
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Gipfelblick with Marc Walder
It is a great pleasure to announce that we will continue THE PIIK Gipfelblick this fall with the following guest:
Marc Walder, CEO Ringier AG
Please save the date! To stay informed about the upcoming event follow us on Facebook: THE PIIK Gipfelblick on Facebook
More information can be found here.
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Dissertation Martin Kindschi
Last year we celebrated the dissertation of three PhD Students in total! One of them is Martin Kindschi, who hold his defense on 19th December 2018.
The title of his talk: "Social Support and Financial Decision-Making. Dynamics in Friendship and Advice Networks ".
Congratulation to all of you and good luck for your further journey!
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Guest Talks of Dario Mazzilli and Flavio Iannelli
We are happy to announce the visit of two guest speaker at our chair, on Monday 28th January.
Dario Mazzilli: "Modeling and forecasting countries’ growth: new methods and data." 12:30 - 13:30
Flavio Iannelli: "Influencers Identification: From Effective Distance To ViralRank."
13:30 - 13:30
More details can be found on Marketing Group Zurich. -
Guest Talks Leif Brandes, University of Luzern
Leif Brandes will be our guest on 26th March in the PhD Seminar in Quantitative Marketing Research. Title of this talk is "Extremity Bias in Online Reviews: A Field Experiment"
More details can be found on Marketing Group Zurich.
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Workshop at IDC Herzliya, Tel Aviv, Israel
Earlier this month some members of our team were invited to present their projects during a workshop at the IDC Herzliya in Tel Aviv.
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SPSP Convention and Pre Conference on the Psychology of Media and Technology,
February 7th, Andrea Bublitz presented the project "News Consumption on Social Media: When do we actually read the news that we like?", in collaboration with Anne Scherer and René Algesheimer at the SPSP Convention in Portland
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Lecture Series on Blockchain Research
Today is the launch of a new Lecture Series of the UZH Blockchain Center. We are happy to welcome Dr Shermin Voshmgir, Director of the Research Institute for Cryptoeconomics from WU in Vienna.
https://www.agenda.uzh.ch/record.php?id=41808
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The PIIK - Artificial Intelligence in Marketing
